When a fellow business coach suggested that I analyze my business using a tool such as the Theory of Constraints or the Goldratt Tree, I did not expect that everything would be so interesting. It seemed to me that he would come, lay out his flipchart sheets with stickers and show me clearly where and what doesn’t fit together, you know... IT DOESN’T JOIN ITSELF. Even my formulation of the question sounded as if something was happening there on its own. It should be noted that I noticed a fair amount of resistance even before his arrival, all my energy was gone, waiting for him, while I told myself that I had decided on some nonsense, because everything was already clear. The work took three hours, during which time I was simply exhausted from his monotonous, corrosive questions, analyzing the organization’s work algorithms. The peak of tension came when we stood up before diving. I would compare this to the fact that before this we were fiddling around on the surface of the problem, and then, in order to go further, we need to dive, go under water, where all the external algorithms of the organization’s work turn into algorithms of your thinking and your limitations. It was a moment of self-disclosure, I had to honestly say to myself and my friend that I somehow relate to certain moments of reality, I explain them to myself somehow, or, on the contrary, I leave and do not explain that there, above the water, all the organization’s algorithms are going at random. Dear psychologists, before my eyes, a management tool has turned into a full-fledged therapeutic one, with all the important attributes - resistance, self-disclosure, insight, etc. As it turned out, in my case, by analyzing my irrational attitudes and introjects (this method is very cognitive, right up to the tension in the head), we reached the deepest possible site for me now for the location of my problem - the existential problem of responsibility and some trauma in the matter of “healthy attachment" - an adequate attitude towards oneself, the world, and people. Oh, how easy I felt at that moment, all the conventions on maintaining which I spent internal energy came out of the darkness into the light, were exposed. Undoubtedly, this is not a solution to my problem, when we began building the tree of future reality, it became clear that there, on the surface, there was still a lot of routine work to be done, but, most importantly, I gained access to my inner part, which issues the sanction to make this or that decision, forms an automatic attitude, I got the opportunity to negotiate with her, having learned her nuances and features. I understood one thing: no business will improve or change until you figure out your personality, what is under the water. If I am not ready to face some painful feelings inside myself (caused by erroneous thoughts and ideas regarding the world around me), then there, at the top, something will not happen, some of my actions that I did not even I’ll come up with them, but I won’t implement them, because recognizing their necessity is simply painful internally. FOR EXAMPLE: having the idea that you can rely solely on yourself and it is pointless to negotiate with someone, such an owner will put everything on his shoulders, will grumble at his employees, and will have limitations in the development of his business determined by his rigid guidelines regarding the delegation of tasks , i.e. will not hire an independent director, will not develop an organization that will stop at the border of his personal time and energy resources. Or FOR EXAMPLE: a person who has a little-understood deep-seated attitude that initiative is punishable (this is a fairly common theme in systemic family therapy in the post-Soviet space, alas - mentality), such, if he decides to get into business, will subconsciously wish for his well-being collapse due to the secondary benefit of security, or will implement an exclusively conformal model of conduct and position in the market, being afraid to undertake new).