In modern life, career requirements for a woman are no less than for a man. But no one has canceled the duties of a wife, mother, and housewife. At the same time, many girls, brought up in the spirit of Cinderella, try to be on time everywhere and get an “excellent” on all fronts. To fit in. As a result, Cinderella either falls from fatigue, driving herself into illness, or puts off “adult” life, choosing complete dependence on her parents or husband. What to do? First of all, work with self-esteem. Self-esteem is a person’s assessment of himself, his capabilities, qualities and place among other people. Self-esteem is the basis on which a sense of self-worth, faith in one’s abilities, creativity, self-confidence, and self-respect are formed. Our Cinderella most likely has low self-esteem, which leads to self-doubt, dependence on other people’s opinions, inclinations to submission. Trying to be a “good girl for everyone,” she inevitably faces difficulties in realizing her goals and abilities. The other side of low self-esteem is complaints and accusations, excessive demands on others, dissatisfaction with life, fatigue and apathy. A person with low self-esteem experiences an increased need for attention and approval, seeks to satisfy his needs at the expense of others. Differences between female and male self-esteem A woman’s self-esteem is more difficult to form than a man’s self-esteem. A woman, more than a man, is focused on the perception of her character by others, on the expectations of people significant to her, and on social desirability. In addition, a woman is more emotional in assessing her qualities. Modern studies of female and male self-esteem have revealed the following differences: When assessing themselves, women attach great importance to their emotional sphere and attitude towards other people: sensitivity, truthfulness, sociability, openness, charm, responsiveness, cheerfulness;ü in general they rate themselves lower than men: women have more adequate and underestimated self-esteem, against the predominance of overestimated ones in men;ü they are more dependent on their mood, they evaluate the attitude towards themselves as a whole, and not to their individual qualities and achievements;ü greater importance pay attention to how their achievements are perceived from the outside than to the result; the tendency to submit is considered by women themselves as a socially desirable characteristic (Russia, 2001). Men, when assessing themselves, mainly evaluate the intellectual and volitional spheres: responsibility, determination, perseverance, balance, ability to self-control, loyalty in friendship, creativity;ü more result-oriented;ü in general, evaluate themselves more positively than women. Men rate their physical, intellectual, erudition, logic, resourcefulness, and confidence higher (than they actually do). Men were 10% more likely than girls to rate their appearance higher (Russia, 1997);ü for a man to have a positive self-esteem, as a rule, it is enough to be successful at work. It so happens that a man’s success is determined mainly by his achievements at work. At the same time, his personal qualities are not so important. And everyone understands and agrees that yes, that’s his character. How can one be sensitive and responsive if he has to fire, deprive of bonuses, dismiss careless subordinates, recall from vacation? This is business, nothing personal. A woman, in order to be successful, tries to meet all parameters: wife, mother, housewife, careerist, she must be a friend, muse, lover, keeper of the hearth, a source of joy and emotional benefits for her loved ones. In addition, a “real” woman should be soft, sensitive, caring, and be able to control her emotions. She must take care of her appearance and stay young as long as possible. What about the fact that a woman is only human? And, by the way, it also works. Of course, with such a set of conflicting requirements that need to be met, it is quite difficult for a woman to form adequate self-esteem. In addition.