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I'm not a robot

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Privacy - Terms

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You've probably heard about such technology as webinars. If you already use it in your practice, great! If not, then you are missing out on a lot. With the help of webinars, it is quite easy to attract new clients to your consultations and group classes. In this article, I will talk about how you can attract new clients using webinars. At the same time, it is quite fast and without much time investment. A webinar is a group lesson that takes place on the Internet, where you communicate with your audience through interactive voice communication. The participants themselves can write to you in the chat and, if necessary, talk to you live. This is a kind of radio broadcasting where you are the host and you have a lot of listeners who can ask you questions. If you are not using this technology yet, then it’s time to start, because now webinars are gaining huge momentum. It has been proven that this is a powerful tool for attracting clients, in principle, to any business, including psychological practice. So, how to use this tool? 1) You need one of the services and platforms that organize webinars. Now there are many free platforms on the market. Examples of such platforms are Kastum.ru, Webinar2.ru and, for example, the foreign platform Vizik, where you can invite absolutely any number of people and conduct a seminar, presentation or training. 2) You come up with a name for your webinar. It is best to come up with a name according to this scheme. It begins with the words “How”, then you write some problem for your potential audience, after which you indicate your audience. Example: “How can a mother communicate correctly with a child if he does not listen”, “how to build a harmonious relationship for a woman who wants get married”, “How to overcome the fear of public speaking when providing seminars and trainings”, etc. That is. you indicate the problem and target audience, i.e. your webinar should be dedicated to solving some pressing problem or series of problems of your potential clients. 3) Recruiting a group for the webinar You reserve a place on the site where you will hold your webinar. This is also quite easy to do. You can advertise on any social networks, LiveJournal, ask your friends to promote the page where you will hold your webinar. In fact, you don't need to recruit very many people. It’s quite easy to arrange a webinar with a total number of 30 or even 100 people within a week. If you recruit at least 30-50 people for the webinar, then it will be very good. This is available even to beginners, when you have not yet used webinar systems at all.4) Naturally, if you are holding a webinar for the first time, it should be completely free.5) So, day “X” comes when you hold your event. You will need to inform your subscribers who should come to your webinar preferably 2-3 times during the day on the day of the event. For example, you write in the morning that a webinar will take place today at 21:00. Sweat during the day and 1 hour before the start. This is very important to do, because they can sign up for you and simply forget about your webinar. Therefore, they need to be reminded of this.6) Conducting a webinar.The duration of the webinar should be on average 45 minutes. The maximum duration of a simple webinar is 1.5 hours. At the webinar itself, you give out 3-5 practical tips on solving your clients’ problems. And here it is very important not just to give theory, you must give practical recommendations. So that a person literally during the webinar itself or immediately after it can take what you gave him and use it. He must feel the effect that he can get from your techniques. This makes it possible to develop trust in you, and very quickly. Those. if a person took something, tried it and said “Oh yes! It works,” he immediately begins to see you as some kind of expert who can help solve it/

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